Tuesday, November 2, 2021
Volume 13 | Issue 22

ISSN 2155-787X

Welcome new readers! You'll love these resources to help you plan a fun-filled, profitable benefit auction.

Friend, late October was one of the most active and fun times I’ve had since the pandemic began.

Good friends were vacationing in D.C. from Berkeley; we saw a play and ate Spanish tapas.
A friend from Boston worked a job in D.C., so we had dinner at a lovely spot in Old Town.
A neighbor got a new job, requiring us to celebrate with bubbly.
A friend invited me to visit one of the new D.C. distilleries that has popped up in a trendy neighborhood.
Good friends hosted a dinner, and I was inspired enough to bake *two* desserts. (It’s been a loong time since I’ve had the time or oomph to do anything in a kitchen.)
And along in there, I worked a gala that hit a new record of nearly $1 million! (That’s where the photo was snapped.)

As the icing on the cake, every one of these activities happened during glorious fall weather.

It’s since turned damp cold; I’m nestling in for a dreary winter.

Sherry

P.S. Want to talk about your 2022 event? Set up an appointment with me here.

6 steps to writing a story to share during the paddle raise

At a conference I attended this past summer, consultant Lori Jacobwith gave a presentation on storytelling. She shared a framework for creating a story.

Storytelling is a powerful way to educate and connect guests to your cause, regardless of your event's style. In some cases -- and certainly during the events of which I'm a part – the complete story is often revealed immediately before I ask guests to make a contribution during a paddle raise / fund a need.

When you host events like porch parties and success updates, your ask might be more subtle.

Today I'm sharing what I learned from Lori. You're just 6-steps away from developing a great story.

<Watch video here>

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